Building branding on quality and integrity3

Building branding on quality and integrity

Every chief executive knows branding is important. It has become a vital business tool to improve competitiveness in the marketplace. It has become a way of doing business. Continue Reading

Creative destruction necessary to re-brand8

Creative destruction necessary to re-brand

Rebuilding the brand profile will be tedious. The problems that caused the decline must be fixed before rebuilding can take place. Continue Reading

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About Tan Sri Lim

Tan Sri Dato’ Sri Paduka Dr Lim Kok Wing, the Founder and President of Limkokwing University of Creative Technology, does not fit into any ordinary mould that would describe most entrepreneurs.

His journey has been closely linked with the economic and social development of Malaysia.

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About this website

AwardThis website won the 'Best in Class' award under the 'Blog' category in the 2011 Interactive Media Awards organized by the Interactive Media Council, Inc. (IMC)

The contents of this blog are the sole creative and intellectual property of Tan Sri Dato’ Sri Paduka Dr Lim Kok Wing, the exception being contents sourced from external parties for which we have rightfully attributed to the original owners whenever possible. The opinions expressed by Tan Sri Dato’ Sri Paduka Dr Lim Kok Wing and those providing comments are theirs alone. Any wish to reproduce the contents of this blog must be properly attributed to and credited to the original author.